2022 DumpsReview Adobe AD0-E406 Dumps and Exam Test Engine
Adobe AD0-E406 DUMPS WITH REAL EXAM QUESTIONS
NEW QUESTION 35
The optimization team has deactivated a test and wants to analyze the results. After navigating to the reporting interface, they notice that they cannot see any data m the report. The team can confirm that the experiences were successfully delivered to users.
What is a likely cause of this problem?
- A. The user does not have Editor access and therefore cannot view reports.
- B. When configuring the activity, the team selected the do not record data' setting.
- C. The incorrect environment (host group) is selected by default.
Answer: B
NEW QUESTION 36
An Adobe Target Business Practitioner activated a new Experience Targeting activity, which is designed to show different Experiences to two Audiences based on custom profile parameters. After two days of execution, no traffic has been recorded m the reports.
What approach should be used to debug the implementation?
- A. Use the Experience Cloud Debugger to verify that the traffic allocation for the activity is correctly set to 50% for each Experience.
- B. Clear cookies and cache of the browser, navigate to the activity page and use a privacy-tool browser extension to check the execution of the Adobe Target pixel.
- C. Meet the different qualification conditions and use the web browser console, through the Network panel, to check that the custom profile parameter value changes accordingly.
Answer: B
NEW QUESTION 37
As part of a large scale marketing campaign, an activity must run for 10 days. It will start at 3:00 am on a specific date and end 10 days later at 3:00 am. What is the easiest way to ensure this activity starts and ends automatically?
- A. Add a Time Frame audience rule.
- B. Schedule a duration and activate.
- C. Trigger an alert and activate.
Answer: B
NEW QUESTION 38
Which two options describe the purpose of any secondary success metric? (Choose two.)
- A. These metrics are only used to measure time on site and primary metrics.
- B. Give additional understanding to interpret gains/losses of primary success metric.
- C. These metrics are only used to evaluate which audiences best respond to experiences.
- D. Ensure that primary success metric gain is not at the cost of secondary metrics.
Answer: B,C
NEW QUESTION 39
For which audience source is It possible to edit the audience definition within Adobe Target?
- A. Adobe Target predefined audiences
- B. Adobe Experience Cloud audiences
- C. Adobe Target user-defined audiences
Answer: A
NEW QUESTION 40
Match the strategic question to the relevant component within a Recommendations activity.
Answer:
Explanation:
NEW QUESTION 41
Which two pages of the Visual Experience Composer three-step guided workflow allows an Adobe Target Business Practitioner to change the audience targeting of an activity? (Choose two.)
- A. Experiences
- B. Preferences
- C. Setup
- D. Targeting
Answer: A,D
NEW QUESTION 42
A media site wants to maximize static advertisement profits on the ads that ate shown at the top of their article pages. Which metric should they focus on improving?
- A. Bounce Rate
- B. Pages Pet Visit
- C. Time Spent Per Visit
Answer: A
NEW QUESTION 43
A team wants to run a test on a lead generation form. The test will analyze if reducing the number of form fields from 10 to 6 increases Product A newsletter signups. The KPI is newsletter sign-up form submits. While any lift is considered a win. if the team realizes a 10% or greater lift, they will immediately roll out these changes across all of their newsletter sign-up forms without additional testing.
Their current hypothesis is as follows: If we make it easier for our visitors to complete our Product A newsletter sign-ups by decreasing the number of form fields by 4. we will increase newsletter sign-ups by 10%.
How could this hypothesis be improved?
- A. Be less specific with the goal: do not list Product A because the team is hoping to implement this for all products.
- B. Be less specific with the change: do not list the decrease in the exact number of form fields.
- C. Be less specific with the result: the mam objective of the test is an increase in form completions, not a 10% lift.
Answer: C
NEW QUESTION 44
An entertainment site is running an Experience targeting activity audiences by geographic locations. An entrant France saw Exp A.
The following day. They traveled to California (in the U.S) and visited site. Based on the following allocation which Experience would they see?
- A. Experience A
- B. Experience B
- C. Experience D
- D. Experience C
Answer: D
NEW QUESTION 45
An Adobe Target Business Practitioner wants to create an experience for a voice assistant channel. Which composer should be used for this activity?
- A. Visual Experience Composer for assisted channels
- B. Target API Composer
- C. Form-based Experience Composer
Answer: B
NEW QUESTION 46
Three weeks after activation of an A/B activity with four experiences (A. B, C. D} using Auto-allocate, it was observed that Experience C is receiving 1 % of traffic. To speed up the process of determining a winner of the test, what is a best practice for an Adobe Target Business Practitioner to follow?
- A. Deactivate the activity and create a new one with only A. B, D experiences.
- B. Switch the test to manual allocation and allocate 0% of traffic to Experience C.
- C. Do nothing. Auto-allocate will do this.
Answer: A
NEW QUESTION 47
It has been identified as pan of an A/B test that a conversion should only be valid if the user has clicked on a specific link before converting.
To which page of the Visual Experience Composer three-step guided workflow should an Adobe Target Business Practitioner add this dependency?
- A. Targeting
- B. Experiences
- C. Goals & Settings
Answer: C
NEW QUESTION 48
A large bank would like to test different Call To Action Buttons on their email. Which composer should they use to execute the test?
- A. Visual Experience Composer
- B. HTML Composer
- C. Form-Based Composer
Answer: A
NEW QUESTION 49
The product team wants to determine whether a 'viewed also viewed'' or bought also bought'' Recommendations logic would drive product views.
What is the correct way to test both Recommendations Criteria?
- A. Create a new Recommendations activity, and in the Targeting page change the Control traffic allocation to 50%.
- B. Create a new Recommendations activity, and in the Experiences page pop-up select the two Criteria.
- C. Create a new A/B test activity, and in the Targeting page select the two Criteria.
Answer: A
NEW QUESTION 50
The optimization team at an e-commerce company recently learned that if the company does not sell a large proportion of its discontinued products, the company will incur an accounting charge that will materially affect the company's quarterly earnings.
The discontinued products are sold at a discount on a separate website and domain that currently do not have Adobe Analytics or Adobe Target. The e-commerce website does have Adobe Analytics and Adobe Target.
The optimization team decides to run an experiment to promote the discontinued products website. They add a "SALE1' link to the e-commerce website's main navigation. The "SALE* link also links to the discontinued products website.
The optimization team wants to use an A/B test to see if adding this new link to the e-commerce site's main navigation causes visitors to visit the discontinued products website.
What should be the goal of the A/B test on the main website?
- A. Increase Revenue Per Visitor (RPV).
- B. Increase Thank You pages visited.
- C. Increase 'SALE" link clicks.
Answer: A
NEW QUESTION 51
A marketer has a number of alternative image assets available and they would like to use machine learning to decide the most appropriate image to deliver to each individual visitor, based on real-time behavioral data.
Which activity type should an Adobe Target Business Practitioner recommend using?
- A. Automated Personalization
- B. Experience Targeting
- C. An A/B test using auto-allocate
Answer: C
NEW QUESTION 52
When using the traffic estimator in an Multivariate test, which two things can be done if there is not sufficient traffic for the activity? (Choose two.)
- A. Increase the number of combinations of offers and the number of locations.
- B. Reduce the number of combinations of offers and the number of locations.
- C. Reduce the duration of the test.
- D. Increase the duration of the test.
Answer: B,D
NEW QUESTION 53
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