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Facebook Certified Community Manager Sample Questions:

1. A regional chapter of a nonprofit organization is under threat of closure from its national committee. The community manager has been invited to a meeting to provide evidence of the value that the local chapter brings to members in its geographic area and to discuss the proposed plans.
Which two actions should the community manager take to prepare for the meeting? (Choose 2)

A) Initiate a petition against the proposed closure and ask community members to circulate it widely
B) Send a message to each of the community members requesting their opinions of the proposed closure
C) Invite the community to submit their success stories so they can be shared with the national committee
D) Monitor sentiment across digital channels within the organization's area of focus

2. An Instagram influencer from Switzerland uses a unique region-specific content approach. A community manager is helping the influencer expand into a neighboring country, Austria. The primary goal is to be the number one information source in the region.
Which two actions should the community manager take to support the goal? (Choose 2)

A) Ask community members to send profiles in Austria to follow
B) Measure the audience of Austrian followers on existing platforms
C) Adapt the local dialect and reuse highly successful content
D) Run targeted ads to lookalike audiences in Austria

3. After several years of rapid growth, a highly engaged group loses its original community manager. When someone new assumes the role, they discover many posts violate community guidelines and require moderation. This new community manager therefore wants to establish a strong presence and clarify the group rules.
Which option is the most efficient method to re-establish communicate community guidelines?

A) Comment on posts with links to the community guidelines
B) Remove members who have previously violated the community guidelines
C) Share the community guidelines in an announcement post
D) Tag members in a post when they violate the community guidelines

4. A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A) Run targeted ads across all the platforms that the brand uses.
B) Comment on competitor posts so that their community learns about the new line.
C) Invite fashion influencers to promote the new line during a live launch.
D) Start new social media accounts to target the new demographic.
E) Ask community members to create a post and tag several friends.

5. A community manager for an influencer is focused on thought leadership and well-being.
The influencer has the following assets:
A Facebook Page with 500,000 followers
A Facebook group with 30,000 members
An Instagram account with 200,000 followers
The community manager needs to evaluate possible revenue streams.
Which three approaches should the community manager recommend? (Choose 3)

A) Position the influencer as a thought leader and charge speaking fees
B) Comment publicly on sponsor accounts to propose a partnership
C) Organize affordable community meetups to attend a live show of the influencer
D) Set up a Page button to increase online sales on the influencer's website
E) Implement a fee for members who post more than once per week

Solutions: